SEEGENE_Stay Negative

Seegene, a South Korean manufacturer of screening tests for all kind of diseases, from HIV to Covid, wanted to show how it empowers people’s lifestyles. A “Stay Negative” campaign from Cheil Seoul, Korean production from Plan it, and local love from 24/7

Cheil Creative Director - Ju Yeon Lim
Cheil Art Director - Ju Hee Kim
Cheil Copywriter - Ye Ha Chung

Producer - Jin Kyu Choi
Producer - Hyung Joon Park

Exec. Producer - @robertlopezicecream
Producer - Isaac Pérez
Director - Marcos Mijan @marcosmijan
DOP - Octavio Arias @oztavio
Production Designer -Antxon Gómez @gomezantxon
Editor- Giacomo Prestinari
Color- Fran Condor
Production Manager - Òscar Viadé
Production Coordinator - @lorena.mascarell
Production Assistant - @nadiaorlickas
Unit Manager - Luis Sánchez
1st AD - Jon Espel
2nd AD - Karmen Mendo
Steadycam Op. - @raulmanchadosteady
Gaffer - Fernando Llanos
Key Grip - Carlos Manso
Wardrobe Stylist - @ilduaravandall
Hair & Make up Artist - @manuelamakeup
Art Director - @yasminatous


#seegene #staynegative #pcr #madrid #spot